A colorful story, told one bead at a time!
What began as a spark of inspiration 13 years ago has grown into a vibrant, thriving brand rooted in the heart of Southern California. While we've come a long way, the adventure has only begun!
Fun is our middle name
We love what we do! At My Fun Colors we enjoy creating jewelry that's fun, stylish, and always on-trend-from beaded bracelets and colorful words collections to necklaces, anklets, team spirit and friendship bracelets made for adults or children. Our goal is simple-giving you excellent quality and value for your dollar. Our success is defined by the millions of accessories embraced over the past 13 years Your choices and support have shaped our journey, from our very first bracelet in 2012 to today's collection of over 1,000 styles, showcased in thousands of retailers around the globe.
Built with heart. Run by real people.
We're not a faceless factory, churning out fashion. Our story began in the bedroom of our founder Dan, a career airline pilot, with a "let's see what happens" investment of just 7,500 bracelets he discovered on a trip to Bejing. These fun, stretchy bracelets turned into the darling of the industry and wowed retailers and buyers who were eager to place orders for hundreds of thousands of bracelets.
We're a veteran-owned, woman-owned family-style team in Southern California, with real people that treat every order with care - picking, packing, and sometimes dancing around our warehouse (we call it cardio). It takes a team! We're incredibly fortunate to have retailers and customers that believe in us and a talented team of experts who pour their passion and skills into every facet of our brand. With brilliance, grit, and just the right amount of caffeine to keep the fun and magic flowing.
We give back
Jewelry is our passion, but community is our purpose. At My Fun Colors, every bracelet is more than an accessory, it’s a chance to make a difference. Together with our customers, retailers, and incredible team, we’ve turned style into support for causes that are close to our hearts.
From Operation Homefront, which helps military families thrive, to cancer awareness and education initiatives, we’re proud to shine a little extra light where it’s needed most. We have also partnered with schools, sports teams, and local organizations through custom fundraisers, helping communities raise money while sharing something colorful, meaningful, and fun.
Every bracelet, every stack, every story helps make the world a little brighter, one wrist at a time!
Our shiniest launch yet
We're thrilled to introduce the next big step in our journey: this direct-to-consumer website designed to put creativity in your hands. Now you can build, stack, and buy your own unique creations-because life is too short for boring jewelry.
Fun is our mission
Whether you're celebrating yourself or someone special, our purpose is to create jewelry that honors life's most meaningful moments, sparks everyday joy, and empowers self-expression. We believe accessories are more than adornments-they're storytellers, memory keepers, and confidence boosters.
We're not just a brand; we're your creative partner in shaping a style that's uniquely yours. From timeless classics to bold statements, we craft each piece to reflect your journey, your passions, and your individuality. We're here to help you shine-inside and out-one beautiful detail at a time.
Thank you for being part of our story.